Visit SLO CAL is the non-profit countywide destination marketing and management (DMMO) organization for SLO CAL (San Luis Obispo County, CA). A destination organization often referred to as a destination marketing or management organization, convention and visitors bureau or tourist board, is responsible for promoting a community as an attractive travel destination and enhancing its public image as a dynamic place to live and work. Through the impact of travel, they strengthen the economic position and provide opportunities for people in their community.
The first thing you’ll notice about Arroyo Grande is the genuine character and charm. This is no faux historic village. It is a one-of-a-kind California original with a walkable downtown and a bevy of beautiful Victorian buildings you’ll love to explore. Look closer and find dozens of intriguing antique and specialty shops, fine boutiques, and restaurants and cafés serving food and drink for every taste. Our hotels are warm and welcoming and the surrounding countryside is classic Central Coast.